The Ford Maverick Debuts: Expectations Are Big for the Compact Truck

This is a year of big new things at Ford. After the debut of the Mustang Mach-E, the announcement of the Bronco, the first steps of the Bronco Sport, and the unveiling of the F-150 Lightning, just to name those, the Blue Oval automaker introduces its third pickup truck on the market, the Maverick.

We've been waiting for this one for a while, and the moment has finally arrived. The Ford Maverick will be available this fall, and this first look at it makes one thing clear: it has everything needed to be a hit. The styling, engines, equipment and especially its compact dimensions size will appeal to enthusiasts who want a truck that is practical but don’t want to break the bank to get it.

The starting price of the model will be $25,900 in Canada. Hard to argue with that.

And what's will consumers be getting for that price? Here's where it gets even more interesting.

Versions
The Ford Maverick will be available with three trim levels, XL, XLT and Lariat. The basic mechanical configuration includes a 2.5L 4-cylinder engine with Atkinson cycle and an electric motor that provides hybrid capability.

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